fitness business

Fitness Business Management 101 (SAOR101)


Description
SAOR Consultancy has crafted a course which will allow you to not only develop your skills as a business leader but to allow your team members to do the same.

Want to really and truly change your relationship with fitness business sales and learn how to truly buy into a new belief system that not only allows you to sell more but it helps you to sell fitness for good.

Who takes this course?

A mixture of people; from those that are currently successfully running a health/fitness business but don't see themselves as the 'finished product', to those that are looking to open a business or finish their fitness certificates.

So whether you are a gym owner, a personal trainer, an allied health practitioner or anyone in between, this course will add immense value to you and your company.

As a small/medium sized fitness business operator (or sole trader), you may not have the time or resources to train up a team member who you have in line for future developments/succession planning, in that case the Fitness Business Management 101 course is a perfect fit.

If you are looking to open, run or grow a health or fitness business, this course is for you.

Focused on those that operate either a PT Studio, Crossfit Box, Gym, PT sole trader or allied health business, this course content is laser focused on doing one thing for one group of people; helping them grow their business the right way.

No 'magic hacks'. Just really good simple business basics. We call them the beautiful business basics and they are based around our pillars of a fitness business.

SAOR Consultancy leader and author of 'The Membership Mindset', Shane McKeogh gives us a deep dive into the fitness business industry as he takes us through the lectures, assignments and much more in the Fitness Business Management 101 Course.

Learn how to manage the basics of the business extremely well and become a true leader in your business. The below areas are outlined in detail with multiple units on each section:

-Plan and Implement Business Systems

-Fitness Business Marketing

-Fitness Business Operations

-Retention and Engagement

-Sell fitness for good.

-Business Confidence

Today, make a change. Focus on development. Focus on you and your team skills. Get prepared to grow your skills, your revenues and your awareness.

We look forward to welcoming you into the Fitness Business Management 101 course.


**We are currently in the process of getting this course recognised for RPL's in Australia and looking into solutions in Europe to get this course registered as a tool to allow you to continue further studies. This means that (if and when we gain approval) you can credit some of this course work towards a business certificate or even towards a university level degree.**
Content
  • Course Welcome
  • Course Outline
  • Module 1: Plan & Implement Business Systems
  • Study Guide Module 1
  • Unit 1: Business Systems Theory and Knowledge (LECTURE)
  • Unit 1: Business Systems Theory and Knowledge (SLIDES)
  • Unit 2: Business Systems Detail (LECTURE)
  • Unit 2: Business Systems Detail (SLIDES)
  • Unit 3: Systems Launch and Reporting (LECTURE)
  • Unit 3: Systems Launch and Reporting (SLIDES)
  • Resource: Organising Team Meetings (RESOURCE)
  • Resource: FREE CRM System (RESOURCE)
  • Module 1: Assignment - Case Study
  • Module 1: Test
  • MODULE 2: FITNESS BUSINESS MARKETING
  • Module 2: Study Guide
  • Unit 1: identify and Evaluate Marketing Opportunities (LECTURE)
  • Unit 1: Identify and Evaluate Marketing Opportunities (SLIDES)
  • Unit 2: Creating your Fitness Business Marketing Mix (LECTURE)
  • Unit 2: Creating Your Fitness Business Marketing Mix (SLIDES)
  • Resource: Pricing in a Fitness Business (RESOURCE)
  • Module 2: Assignment 1 - Complete a SWOT analysis
  • Module 2: Assignment 2 - Price Card Creation
  • Module 2: Test
  • MODULE 3: FITNESS BUSINESS OPERATIONS
  • Module 3: Study Guide
  • Unit 1: Budgets, Targets and Finances The Right Way (LECTURE)
  • Unit 1: Budgets, Targets and Finances (SLIDES)
  • Unit 2: Leaders and Goals (LECTURE)
  • Unit 2: Leaders and Goals (SLIDES)
  • Unit 3: Running a Business Daily (LECTURE)
  • Unit 3: Business Operations - Running a Business Daily (SLIDES)
  • Unit 4: People and Culture 2.0 (LECTURE)
  • Unit 4: People and Culture 2.0 (SLIDES)
  • Module 3: Assignment 1 - Prepare Your Monthly Financials
  • Module 3: Assignment 2 - Skill/Will Matrix
  • Module 3: Test
  • MODULE 4: RETENTION AND ENGAGEMENT
  • Module 4: Study Guide
  • Unit 1: Member Service (LECTURE)
  • Unit 1: Member Service (SLIDES)
  • Unit 2: The Member Journey (LECTURE)
  • Unit 2: The Member Journey (SLIDES)
  • Unit 3: Save Cycle (SLIDES)
  • Unit 3: Save Cycle (LECTURE)
  • Unit 3: Save Cycle (SLIDES)
  • Resource: Save Cycle (RESOURCE)
  • Resource: 100 Days Email Journey (RESOURCE)
  • Module 4: Assignment 1 - Defining your 'Service'
  • Module 4: Assignment 2 - Map Your Members Journey
  • Module 4: Test
  • MODULE 5: SELL FITNESS FOR GOOD.
  • Module 5: Study Guide
  • Unit 1: Sales Confidence (LECTURE)
  • Unit 1: Sales Confidence (SLIDES)
  • Unit 2: Sales Cycle (LECTURE)
  • Unit 2: Sales Cycle (SLIDES)
  • Unit 3: Closing and Dealing with Objections (LECTURE)
  • Unit 3: Closing and Dealing with Objections (SLIDES)
  • Resource: SAOR Sales Cycle (RESOURCE)
  • Resource: LEGO Flow (RESOURCE)
  • Resource: Phone Guide/Script Full (RESOURCE)
  • Resource: Phone Mystery Shop Inbound (RESOURCE)
  • Resource: NAP CheatSheet (RESOURCE)
  • Module 5: Assignment 1 - Mystery Shopping
  • Module 5: Assignment 2 - Phone Calls LEGO
  • Module 5: Assignment 3 - Create your NAP
  • Module 5: Test
  • MODULE 6: Business Confidence
  • Unit 1: What do you deserve? (LECTURE)
  • Unit 1: What do you deserve? (SLIDES)
  • Resource: Biz Wiz Wheel (RESOURCE)
  • Resource: Books to Read (RESOURCE)
  • Course Outro
  • Course Close
Completion rules
  • All units must be completed
  • Leads to a certificate with a duration: 1 year